By Sharen Kaur
sharen@nstp.com.my
Published in NST on August 7, 2012
sharen@nstp.com.my
Published in NST on August 7, 2012
SHAH ALAM: BLUESCOPE Engineering Systems Sdn Bhd (BESSB), a unit of Australia-listed BlueScope Steel Ltd, aims to earn a reputation like Eversendai Corp Bhd through its Ranbuild product offering.
"We want to be like Eversendai but on a smaller scale. That is why we are investing now and constructing buildings to the span of 100 feet," BESSB general manager Leong Wai Yuan said.
Eversendai, an integrated structural steel turnkey contractor, earned its reputation for having been involved in the world's tallest buildings, starting with the Petronas Twin Towers, and then, United Arab Emirate's Burj Dubai.
"It is a blessing we belong to BlueScope Steel. The group has earned its right in the market and that gives us an opportunity to move forward," Leong told Business Times in an interview recently.
BlueScope Steel is the largest steel group in Australia and Asia. It is the market leader in Australia, in terms of the Ranbuild product offering.
Ranbuild is a durable galvanized-steel pre-engineered building solution, that is similar to the Ikea-model of do-it-yourself.
BlueScope Steel is not new to Malaysia, having forayed here over 40 years ago with its unique product offerings.
Its 60 per cent unit, BlueScope Lysaght Malaysia, set up in 1968, was the first to introduce long length, cut-to-order roofing products, in what was then a market dominated by asbestos sheeting and cheap zinc-coated corrugated sheet.
The Australian group also has a 60 per cent interest in BlueScope Steel (Malaysia) Sdn Bhd, a flat steel products maker, with Permodalan Nasional Bhd holding the rest of the stake.
"We want to be like Eversendai but on a smaller scale. That is why we are investing now and constructing buildings to the span of 100 feet," BESSB general manager Leong Wai Yuan said.
Eversendai, an integrated structural steel turnkey contractor, earned its reputation for having been involved in the world's tallest buildings, starting with the Petronas Twin Towers, and then, United Arab Emirate's Burj Dubai.
"It is a blessing we belong to BlueScope Steel. The group has earned its right in the market and that gives us an opportunity to move forward," Leong told Business Times in an interview recently.
BlueScope Steel is the largest steel group in Australia and Asia. It is the market leader in Australia, in terms of the Ranbuild product offering.
Ranbuild is a durable galvanized-steel pre-engineered building solution, that is similar to the Ikea-model of do-it-yourself.
BlueScope Steel is not new to Malaysia, having forayed here over 40 years ago with its unique product offerings.
Its 60 per cent unit, BlueScope Lysaght Malaysia, set up in 1968, was the first to introduce long length, cut-to-order roofing products, in what was then a market dominated by asbestos sheeting and cheap zinc-coated corrugated sheet.
The Australian group also has a 60 per cent interest in BlueScope Steel (Malaysia) Sdn Bhd, a flat steel products maker, with Permodalan Nasional Bhd holding the rest of the stake.
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