Saturday, May 18, 2019

Puchong's rise as industry hotspot







Value Map Puchong East
PUCHONG has come a long way since the start of its development in the 1980s.

Rapid urbanisation has seen its rise as a commercial and industrial hotspot, not to mention its many retail malls, commercial shops, offices and also high-rise offices and hotel, such as the Four Points by Sheraton, part of the Puchong Financial Corporate Centre.

Puchong is under the jurisdiction of four local authorities, namely Kuala Lumpur City Hall
(DBKL), Subang Jaya Municipal Council (MPSJ), Sepang Municipal Council and Kuala Langat District Council.

As such, it is within easy and convenient access to other townships — Putrajaya lies at its southeast;
Serdang on theeast; Subang Jaya and Bandar Sunway on the north and east; and Petaling Jaya a short distance away.

Seeing as it is a vast area that has undergone rapid development, this article will focus solely on Puchong East.

In terms of location, Puchong East lies east of Damansara-Puchong Expressway (LDP) and includes major areas, such as Bandar Puteri Puchong, Taman Perindustrian Pusat Bandar Puchong, with Saujana Puchong at the southern most end.

It is under the care of MPSJ given its proximity to USJ and Subang Jaya.


DISCERNING EAST

The development of Puchong East started with a handful of projects in the 1990s, mainly comprising apartments and flats. That trend continued throughout the 2000s, with apartments mushrooming during that period.

Later, there was a gradual shift towards building for buyers looking for the urban household, with the first few condominium projects completed in 2005, such as Casa Puteri.

Since then, condominiums have been the new standard in Puchong East, catering to a new discerning set of buyers and customers.

Properties in Puchong East offer a wide range of spaces. Most offerings by developers fall below the 1,000-sq-ft mark, the smallest being from The Heron Residency, a project built in the 2010s. Its smallest unit stands at 635sq ft, which, compared to today’s market, rivals Kuala Lumpur city
centre’s serviced apartments and condos.

The initial projects during the 1990s and 2000s offered built-ups of between 650sqft (Seri
Damai and Seri Sentosa in Saujana Puchong 1990’s)and 975 sq ft (Vista Prima, 2008).

However, as the preference and development trend shifted to condominiums, there has been an increase in total living space. For example, the Heron Residency has scaled up to 1,000 sq ft for
certain quadrants of its units.

Most condominium projects in Puchong East have at least crossed that threshold, with built ups
exceeding the1,000-sq-ftmark. The largest of the lot within Henry Butcher’s survey belongs to Puri Tower Condominium (built in 2014), with units at 2,239 sq ft, a significant lead over the second largest at Solace Serviced Apartment and Trigon, at 1,776 sq ft each.

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